Proposal for advertising illustration for the Havaianas sandals brand. This project involved creating two double-page ads for magazines, aimed at promoting and paying tribute to the various carnivals celebrated in Brazil, represented in this case by the festivities of Olinda and Rio de Janeiro.
Each illustration was crafted to capture the vibrant and culturally rich essence of these internationally recognized Brazilian festivities. Using a vivid color palette and emblematic elements such as street blocs and traditional costumes, the images aim not only to celebrate the joy and diversity of the carnivals, but also to resonate with the values and aesthetics of the Havaianas brand.
